Celebrating over 50 years of Peter Beales Roses   •  Passionate about roses since 1968
Celebrating over 50 years of Peter Beales Roses
Celebrating over 50 years of Roses
11 Results

Plant Centre DevelopmentPlant Centre Development

Towards the end of last year works began to significantly improve the plant sales area and tea room at our Plant Centre in Attleborough, Norfolk. The improvements, which are part funded by the European Agricultural Fund for Rural Development, include a new restaurant that is considerably larger than the previous tea room, new stock ranges within our garden centre shop, the construction of impressive all weather canopies and an expanded outdoor sales area. The new canopies will offer customers a much improved shopping experience, especially during the winter months and at times of bad weather. Greater versatility can also be achieved by the canopies removable sides.

The larger plant sales area will enable us to offer an even greater range of first class plants, including an impressive range of Thorncroft Clematis, which will be located within the new canopy.

Our core aims have always been choice, quality and customer satisfaction. Therefore, the plant area will not only dramatically increase in size, but the offering will too! Careful selection has also gone into the ranges that will be on offer, with many coming from renowned growers and breeders. This is all backed up with our plant and rose advisory service, which is of the highest standard in the area.

Plant Centre DevelopmentNEW for 2019 – As part of the exciting new developments opening late spring, we are delighted to announce that we will now be working in close partnership with Thorncroft Clematis to offer a larger selection of their varieties.

Now that Thorncroft’s nursery site at Reymerston is no longer open to the public, Peter Beales Roses has become the place to visit to view and purchase a vast range of their plants.

Renowned worldwide for their clematis and winners of several prestigious awards including 10 Gold Medals from RHS Chelsea Flower Show, Thorncroft Clematis Nursery was first established in 1985 as a wholesale company supplying quality clematis plants to the garden centres and nurseries around central Norfolk. It wasn’t long before owners Jonathan and Ruth Gooch realized there was a real demand for a quality retail supplier in the area, so in 1989 they first opened the nursery doors to the public, expanding the business further to include a mail order service in the early 1990’s.

Throughout the years and with the help from their son Peter Skeggs-Gooch, Thorncroft’s fantastic reputation has grown not only in the UK and Europe but worldwide as well and we are delighted to be working with such specialists.

Clematis make fantastic companion plants to climbing roses and we are thrilled to now be able to offer what is quite possibly the largest collection of clematis in East Anglia! Complementing each other through colour and form, roses and clematis can grow together to breathtaking affect. They can also be cleverly used to extend flowering periods, thus offering colour for longer within our gardens.

As well as an impressive variety of clematis we also offer a huge range of choice perennials, shrubs and other climbing plants, many of which are available for most of the year and are displayed alongside the widest and best collection of roses, which includes patio roses, hybrid teas, floribundas, old and modern shrub roses, species roses, standards, ground cover roses and of course climbing and rambling roses.

The new Thorncroft clematis area will open officially on Saturday 4th May, during our grand opening event and ‘East Anglia’s Finest’ Plant and Craft Fair.

Plant Centre Development

NEW Restaurant opening soon!

Plant Centre Development

Plant Centre Development

As part of the plant centre development our old tea room is being considerably extended and refurbished to offer a memorable dining experience. Re-branded as the ‘Rosarium’, the new licensed restaurant will feature a completely new kitchen and serving counter which will enable us to offer an even better service, coupled with a brand new mouth-watering menu, a visit to the Rosarium restaurant will surely be an essential part of any trip to Peter Beales.

The Rosarium is also due to feature a completely new and refreshing look, as well as brand new seating which includes a mix of comfortable chairs and the addition of a banquette to offer even greater comfort and versatility.

Seating capacity within the restaurant has now been considerably increased from 34 to 80 and outdoor seating will have grown also, allowing more diners to enjoy their meal alfresco during the summer months.

All food is prepared to order, using local produce and served by our friendly waiting team. The range of food includes vegetarian and gluten-free options and special diets can also be catered for.

Later this year we will also be reintroducing our popular evening talks and supper evenings, featuring a variety of entertaining guests including Ellen Mary Gardening talking about “Plants for Wellbeing” and Peter Skeggs-Gooch from Thorncroft Clematis offering “A Complete Guide to Clematis”. To book your place on any of these fantastic talks please click here or follow us on Facebook.

Plant Centre Development

Read More
Posted in News By Brad March

Phase two of the extensive redevelopments of the plant centre have now begun!

During this time we have unfortunately had to close our Tea Room and Restaurant to enable it to be significantly improved and extended. 

However, we are still able to offer a reduced menu of tea, coffee and cold drinks within our garden marquee throughout the remainder of the building works.

The new Restaurant will be much larger, as well as featuring a completely fresh new look which will provide a welcoming and comfortable dining experience for our customers. Outside seating numbers will also be increased for the summer months with an additional new function marquee.

This exciting project is part funded by the European Agricultural Fund for Rural Development through a business development grant awarded to Peter Beales Garden Centre.

The new Restaurant is due to officially open on 4th May 2019 during our 'East Anlgia's Finest' Plant and Craft Fair.

New Developments Restaurant

New Developments Restaurant

Read More
Posted in News By Brad March

Plant Centre Development

16/10/2018 12:50

Exciting new site improvements coming soon to Peter Beales Garden Centre!

Plant Centre Development

Peter Beales Garden Centre are delighted to have been awarded a business development grant, which will enable us to significantly improve our plant sales areas and  tea room.

During the developments, which are part funded by the European Agricultural Fund for Rural Development, the Plant Centre will be open as usual, although there is naturally likely to be an element of disruption caused during construction and we apologise for any inconvenience that this may cause.

The site improvements are scheduled for completion by Easter 2019.

EU logo

New Developments

Read More
Posted in News By Peter Beales Garden Centre

Broad-bodied Chaser Dragonfly

 Over the past few years our gardens have been dramatically expanded and improved, with many new structures and features being added.

One of the recent developments was the addition of our wildlife garden, which was opened in May 2016 and is a fabulous addition to our gardens here in Attleborough, Norfolk.

The wildlife garden is managed in an entirely different way to our main rose gardens, with our gardeners demonstrating a more relaxed and natural approach to maintaining and developing the area.

This new section of garden features two ponds, a wildflower meadow, areas to sit and view birds at several feeding stations, beds of rare and unusual species roses, a woodland walk and a children’s play area.

As well as the main beds of rare and historical roses, you will find many species roses are also planted throughout the wildlife gardens. These roses can be seen growing seamlessly with their surroundings, just as they would be found growing in the wild. Forming hedgerows, growing as individual shrubs amongst other wild plants or growing up into trees or over structures. These species roses are varieties that share their characteristics with wild roses, often producing single flowers that are easily accessible to insects, making them a magnet for pollinators. Many will also go on to produce hips in the autumn, which are not only attractive, but produce a nutritious meal for several species of bird as food sources start to become scarce.

Read More
Posted in Articles about Roses By Ian Limmer - Nursery Manager

How to Plant Bulbs

06/10/2017 12:22

How to plant spring bulbs

As the summer draws to a close, many gardener's start to look ahead to spring and the joy of the first flowers of the season starting to emerge. Spring bulbs are an essential part of any garden and have an amazing ability to lift people’s moods after the cold, wet and often uninspiring challenges of winter.

To enjoy a truly spectacular display each year it is worth considering a few important things before planting.

Read More
Posted in Advice By Ed Lanchester - Plant Adviser, Peter Beales Roses

Hybridising Roses

 How are new roses created?

New roses are created through hybridisation, which is the art of crossing 2 different roses to produce a completely new variety.

Hybridising is not to be confused with budding, which is a way of cloning an existing rose, much like how growing plants from cuttings is also a way of cloning. To find out more about how to bud roses please click here.

Our goal is always to try to breed the perfect rose. One which is strong and healthy, of a fashionable shape and colour, heavily scented, repeat flowering and has a good growth habit.

It is quite easy to breed a nice rose with a good scent, but it might be prone to disease; or an unusual coloured flower on a weak plant; or even a really healthy rose that never flowers. The art therefore, is not just in the breeding, but about being able to recognise and select that one award winning rose seedling from the thousands of other seedlings that aren’t quite strong enough. For every 50,000 seedlings grown, there could be as few as three seedlings that are of a high enough standard to be launched as a future Peter Beales rose.


How do we breed new roses?

The first job is to select the plants that we wish to cross. These are called parent plants and the breeding team are always assessing varieties and seedlings for their breeding potential. The parent plants are then brought into the controlled environment of a glasshouse during February, to be encouraged to flower earlier. This gives the hips the best possible chance to ripen fully later in the year.

Read More
Posted in Articles about Roses By Michael Baldwin - Head of Hybridising

Metal presents Spiky Black

06/09/2017 16:54

Spiky Black Roses

Spiky Black is a new site-specific audio artwork made for NetPark by artists Alison Carlier and Amanda Loomes.  It responds to the historic Rose Garden in Chalkwell Park, Southend-on-Sea which has been a feature and source of local pride since 1908.

Read More
Posted in Articles about Roses By Ian Limmer - Nursery Manager

The truly classic rose

06/09/2017 16:50

Fantin Latour

We all have a picture in our minds of how a classic rose garden looks and smells. The masses of beautiful flowers in early summer and the gorgeous scent drifting through the warm summer air.

Typically, the roses that we would describe as ‘classic roses’ are the GallicasAlbasMossesCentifoliasDamasks and Species. These roses generally tend to have very old origins and often have beautiful, highly scented flowers, will grow happily in any soil condition and are very healthy. Some of these groups are even considered to include some of the most beautiful of all roses. For example the Centifolias, which means “a rose of a hundred petals”. One of my personal favourites, 'Fantin-Latour' is part of this family.  With its height of nearly 2 metres, it sits perfectly in the middle of a border, with beautiful soft pink flowers and a scent to die for. Another rose which is strikingly beautiful, yet slightly more unusual is 'Rosa Mundi', part of the Gallica family, which dates back to the 12th Century. Displaying large, semi-double, crimson flowers, with splashes of white and pink.

Read More
Posted in Articles about Roses By Ian Limmer - Nursery Manager

Ian Pruning

Whether you are completely new to roses or have been growing them for years, pruning them can seem like a bit of a daunting task, but it needn’t be.

The first thing I would really like to stress is that no matter how bad a job you make of pruning your roses, you are not going to kill them!

As the old gardener’s saying ‘Get your worst enemy to prune your roses’ suggests, roses are tough and can take a lot more abuse than people give them credit for. Just think about how badly butchered hedgerows look along the roadside after the farmer has hacked them back. It’s easy to look at them, resembling nothing more than bare broken and splintered sticks and wonder how these poor roses and hawthorns will ever survive, but they do.

Read More
Posted in Advice By Ian Limmer - Nursery Manager

The Second Flush

06/09/2017 16:42

Macmillan Nurse

Whilst many people think of June as being the month for roses, September can actually be almost as productive. This is the time that the majority of repeat flowering varieties will produce their second flush of flowers, bringing your garden back to life with a riot of colour in late summer. Flowers produced later in the season can often be stronger and more vibrant in colour than they were in early summer as well, adding further to the enjoyment of the second flush from repeat flowering roses. This is because flowers produced in June can become slightly bleached by the intensity of the scorching mid-summer sun, whereas come September the days and nights have started to become a little cooler, therefore allowing your roses to produce their flowers with more vivid, truer colours. Although your roses will most likely produce slightly fewer flowers for the second flush than they did early in the season.

Read More
Posted in Articles about Roses By Ian Limmer - Nursery Manager
11 Results

Join our exciting mailing list for exclusive news, tips, voucher codes & special offers!

Your email address will be used to subscribe you to the emailing list.  You can unsubscribe by clicking the unsubscribe link at the bottom of any mailout.

Your personal data is always safe with us

Please wait while we add you to our newsletter...

Welcome to our mailing list!

An error occured adding you to our mailing list

try again